Millie Bobby Brown Busts Out Her Own Fashion Picks for Fans, and Where to Get Them

Summer is here, and so is a fresh wave of style from Millie Bobby Brown. The actress and entrepreneur just dropped her fresh Florence by Mills clothing items, and it is everything the season calls for — effortlessly chic. Designed with her personal aesthetics in mind, the new launch blends comfort and charm, giving fans pieces they can live, laugh, and lounge in. And the best part: fans are free to grab these looks and make them their own.

From blending solids and pastels on the palette to experimenting with patterns and prints, Bobby Brown’s summer edit is all about embracing the sun in style.

Millie Bobby Brown elevates basics with her star power

Taking to her Instagram stories on Wednesday, the Stranger Things star shared not one or two, but three fashion-heavy stories showing off her newest Florence by Mills collection. Not just posting outfits picked by her team to promote, Millie Bobby Brown rocked them herself, inviting shoppers to match her. “Styled 3 outfits I literally wear every week… had way too much fun doing this,” she captioned her Instagram story preceding the look reveal. Consisting of a maroon sweatshirt with a twinning cap, as well as a striped shirt with floral details, pink-hued sunglasses, and more, the actress’s looks can be shopped on her very own website.

A quick look at the website will give shoppers a greater view of Millie Bobby Brown’s label, with a wider range to add to their cart. The young mogul also has a Fourth of July discount running sitewide, offering her picks to her fans at an even more reasonable rate. While Bobby Brown is British herself, she is married to an American, and the price cut detail proves how she has mastered incorporating personal elements into her business, using it to climb the empire ladder.

Fiercely personal and built from scratch, Brown’s brand has quietly risen to become one of today’s most talked-about celebrity empires.

Millie Bobby Brown’s brand began with heart and hustle — now it stands as a Gen Z powerhouse

It was in 2019 when Millie Bobby Brown first took the beauty industry by storm with the launch of Florence by Mills. Named after her great-grandmother, who also inspired Brown’s first step into the literary world, the brand identified a gap for clean and cruelty-free products in the market and promised to deliver better on that front. Fast forward to 2025, the Enola Holmes alum not only sells makeup and skincare but also coffee and clothes. At only 20, Bobby Brown has done what many entrepreneurs aspire to do but rarely implement.

While a specific financial account for Florence by Mills is not publicly available, the brand’s broader reach only indicates a thriving business. Industry estimates even suggest that it could be generating millions in annual revenue. Well, kudos to Bobby Brown for balancing both her acting and entrepreneurial careers with unmatched flair. The aforementioned Florence by Mills drop only promises more fortune for the star.

Will you be shopping the new Florence by Mills drops? Let us know in the comments.