Showing her true Labour colours, Rachel Reeves stepped out today with a new amber red hairstyle.
The Chancellor displayed her new ginger locks after meeting trade union bosses in Downing Street.
Ms Reeves, 45, is well known for her ‘power bob’- a sharp, professional chin-length haircut.
Her new look comes ahead of Labour’s budget on October 30. Ms Reeves will deliver Autumn Statement, detailing Labour’s spending plans.
It will be the Government’s first budget since winning the general election in July.
The Chancellor has warned that ‘difficult decisions’ will be necessary, impacting tax and government spending.
Chancellor of the Exchequer Rachel Reeves with her new hairstyle after meeting with trade union bosses in 11 Downing Street yesterday
Chancellor Rachel Reeves gives her keynote speech to delegates at Labour conference last month with her older hairstyleÂ
Ministers have repeatedly warned of difficult choices because of a £22 billion black hole they say officials have discovered in the public finances.
She was previously awkwardly quizzed about a new haircut in September 2022 when Labour were in opposition.Â
Ahead of her keynote speech at Labour’s conference in Liverpool at the time, Ms Reeves appeared on ITV‘s Good Morning Britain to discuss Labour’s then economic agenda.
Before she could spell this out, however, Ms Reeves was first grilled about her appearance by host Susanna Reid.
The ITV presenter joked that Ms Reeves had undergone ‘a cut of your own’ as she noted the politician’s shortened hair.
The exchange left fellow host Ed Balls, a former Labour shadow chancellor himself, to state how it was ‘a good job I didn’t ask that question’.
Shadow chancellor Rachel Reeves was awkwardly quizzed about her new haircut as she appeared on ITV’s Good Morning Britain in September 2022
Show host Susanna Reid joked that Ms Reeves had undergone ‘a cut of your own’ as she noted the politician’s shortened hair
Ms Reid asked:Â ‘It looks like you’ve had a cut of your own! Have you had your hair chopped in time for conference?’
The awkwardness of the exchange was heightened by Ms Reeves initially being unable to hear the ITV presenter.
‘Sorry, I didn’t catch that, sorry Susanna. Oh, my hair, my haircut,’ she replied. ‘More responsible than the cuts we’ve seen from the Chancellor! I hope you approve.’
Looking to make light of his fellow GMB host’s queries about Ms Reeves’ looks, Mr Balls complimented the shadow chancellor on her ‘good segue’ into talking about economic matters.
‘It’s a good job I didn’t ask that question. A good job I didn’t ask it,’ he added.
Ms Reid then told Ms Reeves she couldn’t ‘reverse your hair cut’ but asked the shadow chancellor which of the Government’s tax cuts Labour would reverse if they win power.